Communication and its economic, technological, cultural and ethical repercussions for society are the themes of the third
edition of the seminar. The objective is to assess the impact of both traditional and non-traditional means of communication on a
constantly changing society: the effects of new technology on social and economic organisation; its influence on the relationship
between the public and "insiders", ranging from public administrators to scientists; the changes induced by the "virtual" in
systems based on the physical movement of people and messages; and the transformation of an ever more global and "on-line"
system of markets.
The development of the information society raises new questions about the relationship between culture and information,
between the simple dissemination of data and the creation of an aware and critical approach to information. How can we best
exploit new technology in educational systems that seek to reach the greatest number of users of every age group and
background? What are the possible risks of the uncontrolled circulation of an increasing quantity of information?
The speed with which data and news are generated and the slower rhythms of learning and developing a systematic body of
knowledge prompt a further question: how can we ensure that the standardisation of form and content does not erase the
identity of cultures and languages? Or that the progressive specialisation of disciplines and languages does not undermine
communication between experts from different fields?
Responses and new questions can emerge from the exchange of views between scientists, economists, intellectuals and
politicians. Dialogue between the disciplines is the most fruitful approach to one of the key problems we face at the end of the
millennium: how to guarantee access to the information necessary for the public to participate in an informed manner in
decisions involving society as a whole.
|
 |
|
Arts and Science: Creativity and Intellectual Property in the Electronic Era
|
Thursday 7 December 1995
 |
|
The use of current technology in the actual creating of works
of art, their reproduction and transmission, is raising new questions
relating to creativity, ownership of the created work, definition
of an original work of art, etc. It is now possible to use computers
(hardware) to produce "paintings". The software (programs)
necessary is commercially available or can be created with proper
knowledge by routine programmation. The resulting document can
be (re)produced in unlimited number, in the original size chosen
by the computer-artist or in any other size chosen later. Current
technology permits to transmit instantly any of these paintings
anywhere in the world.
Questions: Is the role of the computer more important than that
of the artist or are these images computer-generated rather than
artist-generated? Is any of these printed images an original work
of art? Are the different sizes of the same image, entities different
from the "original"? Anyone of these virtual electronic
image documents can be copied with the proper instrumentation
and then modified by anyone skilled in the art, without the knowledge
of the artist (the original creator) to produce new images sufficiently
different from the original one as to be claimed to be novel.
The situation is identical to that of the chemical or biological
synthesis of analogs of a native molecule which are based
on the native structure originally discovered/deciphered sometimes
after years of work. That is often the approach of the pharmaceutical
industry when developing analogs of a given molecule (peptide,
DNA sequence, etc.), getting it patented and eventually selling
hundreds of millions of dollars of that analog with no financial
return to the originator of the native sequence or his sponsoring
institution.
Several of the various questions raised above regarding the "computer
paintings" are fundamentally identical to those raised earlier
with the introduction in the art world of the processes of etching,
lithography and related techniques, and to some extent, artistic
photography. The same rationales and the same rules as now traditionally
applied to define originals, copies, editions, states, of etchings
or lithographs can and should be applied to images created with
the use of the computer.
The process of creating some of these images through the computer
is identical to what has been described by the contemporary painters
of the school of abstract expressionism (Pollock, Frankenthaler,
others). Interestingly enough, that intellectual process in the
world of visual art I personally find to be identical with the
experimental approach to a scientific hypothesis. The "Two
Cultures" of C.P. Snow are essentially the manifestation
of individual tastes due to all sorts of endogenous and/or epigenic
circumstances rather than limitations of cognitive processes,
but involve individual acceptance (scientist) or rejection (nonscientist)
of formalisms.
The resulting essay has been translated into Italian and published in the book
Dall'informazione alla cultura. Dieci Nobel per il futuro. (Marsilio, Venezia 1996).
|
|
 |